SKILL FUTURE ACADEMY

Negotiation & Persuasion Skills

Influence with Confidence. Negotiate with Strategy. Win with Integrity.

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Course Introduction

Negotiation is no longer only for salespeople — it’s a critical skill for managers, team leaders, executives, HR, procurement, and business owners. Whether you are negotiating with clients, suppliers, colleagues, or stakeholders, your ability to influence decisions directly affects your success.

This program teaches real-world negotiation strategies, behavioural psychology, persuasion models, and communication techniques that help you negotiate confidently and effectively.

Through case studies, simulations, and role-play exercises, participants learn how to build rapport, create value, and secure favourable outcomes — without damaging relationships.

What You Will Learn

Negotiation Fundamentals
  • Understanding negotiation types
  • The negotiation mindset
  • Preparing your negotiation plan
Persuasion Psychology
  • Cialdini’s principles of influence
  • Emotional intelligence in persuasion
  • Reading verbal & non-verbal cues
Communication for Influence
  • Structuring persuasive messages
  • Asking strategic questions
  • Building trust & credibility
Negotiation Frameworks
  • BATNA, ZOPA, Anchoring
  • Win-win vs win-lose dynamics
  • Counter-offer and concession strategies
Practical Negotiation Scenarios
  • Negotiating with clients
  • Resolving internal team conflicts
  • Handling objections professionally
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Module 1 – Persuasion Fundamentals & Psychology
  • Core principles of influence
  • Emotional intelligence & rapport building
  • Understanding behaviours & decision-making
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Module 2 – Negotiation Techniques & Frameworks
  • Preparing your negotiation plan
  • Anchoring, BATNA, ZOPA
  • Counteroffer and concession strategies
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Module 3 – Practical Negotiation & Role-Play
  • Real-life business scenarios
  • Handling objections
  • Final negotiation simulation & feedback

Course Details

  • Duration: 1–2 Days
  • Mode: Physical / Online
  • HRD Corp Claimable
  • Language: English / Chinese / Malay

How to Register

  • Fill in the registration form
  • Receive confirmation & HRD submission guidance
  • Attend the training and master negotiation skills

Negotiate Smarter. Persuade Better. Achieve More.

CONTACT US


Office Address : Level 27 & 28, MVS North Tower, Mid Valley Southkey, 1, Persiaran Southkey 1, Southkey, 80150 Johor Bahru, Johor Darul Ta'zim

WhatsApp : +6018-779 1555

Phone : +6011-1190 1606

Email : cathrynnwong@thynkboundless.com